The Makeful Wedding Guide
The Makeful Wedding Guide is a unique experience that allows website visitors to take part in a quiz that will determine their personal bride style. Each result generates a series of text and video content pertaining to that specific bride type. The wedding inspired content consists of food ideas, DIY tutorials, style and beauty tips, and all the planning advice one needs to execute the wedding of their dreams.
Users can re-take the quiz to see a different result, or simply view all of the content without participating in the actual quiz. Content refreshes on a rolling basis as new pieces are published on the site.
In addition to planning and executing all the content necessary for this experience, I also created copy for the ten question quiz, bride type descriptions, and all copy required to build the microsite that would host the experience.